Edelman: Elevating Brands and Building Trust Since 1952
Edelman is a leading global communications marketing firm that partners with businesses and organizations to elevate their brands and build trust with their stakeholders. The company was founded in 1952 by Daniel J. Edelman, who pioneered the field of public relations and set the standard for ethical communication practices. Today, Edelman is one of the largest PR firms in the world, with over 60 offices across five continents and a diverse range of clients from Fortune 500 companies to non-profit organizations.
Edelman's services include:
1. Public Relations: Edelman helps clients build and maintain their reputation through media relations, crisis communications, and thought leadership.
2. Digital Communications: The firm offers digital strategy, social media management, content creation, and influencer marketing services to help clients engage with their audiences online.
3. Marketing Services: Edelman provides a range of marketing services, including advertising, events, and sponsorship activation, to help clients drive sales and build brand awareness.
4. Research and Analytics: The company offers research and analytics services to help clients measure the impact of their communications efforts and make data-driven decisions.
5. Corporate Social Responsibility: Edelman helps clients develop and implement CSR initiatives that align with their business goals and values, and contribute to positive social impact.
Edelman's clients include some of the world's most prominent brands, such as Apple, Coca-Cola, Nike, and Procter & Gamble, as well as non-profit organizations like the Bill & Melinda Gates Foundation and the World Wildlife Fund. The firm has received numerous awards for its work, including multiple PRWeek Awards, Cannes Lions, and the United Nations Global Compact Award for Communications.