What is a Redistributor?

A redistributor is a company or entity that purchases products or software from the original manufacturer or developer and then resells them to other customers, often at a lower price. The goal of a redistributor is to make a profit by buying the products at a low price and then selling them at a higher price, while also providing value to their customers by offering a wide range of products and services.

In the context of software development, a redistributor may purchase software from the original developer and then resell it to other customers, often with additional support or services. This can be a useful way for smaller developers to reach a wider audience and gain more exposure for their products.

Some examples of redistributors include:

1. Value-added resellers (VARs): These are companies that sell software and hardware products, often with additional services such as customization, implementation, and support.
2. System integrators: These are companies that integrate software and hardware products to create complete solutions for their customers.
3. Distributors: These are companies that purchase products from the original manufacturer and then resell them to other customers, often at a lower price.
4. OEMs (original equipment manufacturers): These are companies that purchase products from the original manufacturer and then integrate them into their own products, often with additional customization or branding.